Primedia Broadcasting continues to roll out strategic changes to station line ups with new announcements for KFM and 947 this week.
Refresh your memory on our stations and offerings as we kick start 2017
On Monday 3rd April, 947 audiences will find that their favourite radio presenters are hosting different shows. Darren moves to afternoon drive and Anele will take over as the breakfast show host.
Anele Mdoda has taken over the 947 breakfast show from 3rd April and together with a powerful supporting cast and the best playlist to wake up the city, ‘The 947 Breakfast Club’ is open to anyone who wants to join.
KFM has surprised followers with a major line up remix, including the big news that Darren Simpson will be joining the Cape station from 3 July.
Primedia Broadcasting partners with Vodacom’s #MegYourDay promotion to offer Vodacom customers data to access to their radio stations and EWN.
Winter brings about more than just cold weather, it’s also the season that’s synonymous with coughs, colds and flu.
702’s Redi Tlhabi has announced her intention to take an exciting new direction in her journey, which means she needs to step off of her daily afternoon drive show on the talk station.
Temperatures are getting lower but Primedia’s audiences are warming up with coffee, and lots of it.
Primedia Broadcasting received a number of nods at the Liberty Radio Awards across a range of platforms and categories.
947 shakes up its weekday line-up from Monday, 24th April with a stronger music focus coming through in the morning.
KFM recently ran a three-week campaign with Datsun, called How Far Would You Go … For a Datsun GO? which focused on multiplatform engagement and showed the connection that KFM has with its listeners.
The article below from Westwood One shows how effective radio personality live reads can be. In this particular case, the client combined live reads with text messaging which allowed for real-time tracking to measure the success of the campaign.